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Top eCommerce CFO Reveals...
How to Confidently Scale Your eCommerce Brand Without Running Out of Cash
Inside The Ultimate eCommerce Metrics Playbook, you’ll discover play-by-play how I help 7-9 figure eCommerce brands quickly gain clarity over their numbers, so you can easily avoid cash flow problems as you scale.
Financial Clarity & Control
Peace of Mind With Your Future Cash
Financial Strategies Built for Growth
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Only $97.00 $27.00
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What is The Ultimate eCommerce Metrics Playbook?
The Ultimate eCommerce Metrics Playbook is a guide for scaling your eCommerce brand without running out of cash.
We achieve this by giving you deep insight into your finances using my “golden metrics”… so you instantly see what’s working, where you’re silently leaking profit, and how to act next to keep your business ticking along as it scales.
It works regardless of your business model. Whether you sell low-ticket, high-ticket, subscription-based, or even in returns-heavy categories, the playbook adapts.
It doesn’t matter where your traffic comes from. Paid ads, organic, influencer, or wholesale these metrics give you clarity no matter the channel.
You don’t need to be a “numbers person” to benefit. Everything is explained in plain English, so you can apply it without a finance background.
It gives you a competitive edge despite rising acquisition costs. By knowing your numbers more intimately than the competition, you’ll be able to spend confidently and scale profitably while they pull back, allowing you to turn higher ad costs into opportunity.
The Ultimate eCommerce Metrics Playbook is more than information. It’s a plug-and-play system to spot leaks, protect margins, and scale confidently.
In fact…
The Ultimate eCommerce Metrics Playbook Is A Shortcut
Because without the Playbook, you could waste days digging through spreadsheets and reconciling dashboards only to second-guess yourself.
You might go months (or even years) without spotting the hidden money leaks that silently kill profit and stall growth.
Or worse, burn out from constantly putting out financial fires while key team members wonder if the business is on shaky ground.
But with the Playbook taking care of your financials you don’t have to worry about that.
You Won’t Find This Information Anywhere Else
Hi, I'm Abir...
Hi, I'm Abir, CPA & Creator of This Playbook
For years, I did accounting the “old way” for my 7-9 figure eCommerce clients. And watched, dumbfounded, as many of them closed despite "healthy" financial statements.
On paper they looked fine. In reality, cash was bleeding out of the business long before the numbers revealed the danger.
That’s when I realized the problem: traditional accounting is like driving with your eyes glued to the rearview mirror. It tells you where you’ve been, not where you’re headed.
So I ripped up the rulebook. Over the next three years, I built a forward-looking financial system designed specifically for eCommerce… a system that sounds the alarm before the house is on fire and gives founders the clarity to scale safely.
The result is The Ultimate eCommerce Metrics Playbook the same system I use with 7–9 figure clients, now available to you for just $27.
WHAT'S INCLUDED IN YOUR ORDER
5 bonuses included today
Easy Cashflow Template
Many brands struggle to reconcile their cash balances with the revenue reported on Shopify, making it hard to plan for future cash inflows, outflows, and funding needs. This simple template helps improve visibility and cash planning.
Inventory Tracker Template
Tracking inventory levels and costs is a common challenge for growing brands, especially since most inventory management tools are expensive. This template offers an accessible starting point to better manage inventory.
Revenue Forecasting Template
Obviously revenue forecasting is one of the hardest things to do in ecom but this template is a helpful tool to get visibility into future revenue split between new and returning customer revenue.
Contribution Margin Calculator
Understanding how much you can spend on scaling while staying profitable is critical. This easy-to-use calculator helps brands estimate contribution margin at different spend levels and calculate their breakeven ROAS.
DTC Finance Marterclass
Many founders lack confidence when it comes to reviewing and interpreting their financial data. This 1-hour masterclass covers key finance fundamentals to help founders build a stronger financial foundation.
Only A Few Days Left
Only $97.00 $27.00
Download The Playbook For
$97 Just $27.00!
Delivered instantly. Start using it the next 2 minutes.
Now Available For Instant Download
Introducing…
The Ultimate eCommerce Metrics Playbook
The Ultimate eCommerce Metrics Playbook shows you how to scale without running out of cash. Using my “golden metrics,” you’ll quickly see what’s working, where profit is leaking, and what actions to take to keep growth sustainable.
Trusted by 7-9 Figure eCommerce Brands
What's Inside:
✅ How much you can spend on scaling without breaking the bank
✅ The overlooked metric that lets you profitability scale instead of guessing where the money is coming from
✅ Top-line revenue is the most important growth, right? Wrong! Here’s what really allows you to scale without running out of cash
✅ Plus over a dozen more “plays” you can use to scale your business without cash ruining your cashflow.
The Regular Price is $97
But that’s not the price you’ll be paying today.
You see…
The page you’re seeing right now is a beta test. I’m not sure I can give my personal attention to more than 100 people who will buy this playbook.
And I want you to get results…
So I’ll be giving you the Playbook for a fraction of that price. Just for me to see if I can actually handle answering questions from 100 people. If I can then I’ll just start selling it for $97.
If not…
Then I’ll pull the page off the internet altogether and you’ll never see it again.
Here's the deal…
For now, you’ll only pay…
$27.00
If I realize I can’t manage the demand…
Then I’ll pull the page off the internet altogether and you’ll never see it again.
For The First 100 Customers Only…
Normally $97
Now Only $27
One Time Purchase Lifetime Access Forever
30-day money-back guarantee
By the way....
You Have A Full 30 Days To Try Out
The Playbook On My Dime
You can get access to the full course right now and try it out. If you don’t like it?
You can send us an email at [email protected] at any moment and receive your money back within 24 hours of you sending the email. NO QUESTIONS ASKED.
And… Because you’ve already taken the first step toward scaling with clarity by reading this far…
I want to give you a special gift to make your path to profit even smoother. I'm Giving You These 5 Exclusive Bonuses With Your Order Today
eCommerce Metrics Playbook
Founders often don’t know which financial metrics to prioritize. This guide explains 29 of the most important metrics every ecommerce brand should track to scale profitably and make data-driven decisions.
Easy Cashflow
Template
Many brands struggle to reconcile their cash balances with the revenue reported on Shopify, making it hard to plan for future cash inflows, outflows, and funding needs. This simple template helps improve visibility and cash planning.
Inventory Tracker Template
Tracking inventory levels and costs is a common challenge for growing brands, especially since most inventory management tools are expensive. This template offers an accessible starting point to better manage inventory.
Revenue Forecasting Template
Obviously revenue forecasting is one of the hardest things to do in ecom but this template is a helpful tool to get visibility into future revenue split between new and returning customer revenue.
Contribution Margin Calculator
Understanding how much you can spend on scaling while staying profitable is critical. This easy-to-use calculator helps brands estimate contribution margin at different spend levels and calculate their breakeven ROAS.
DTC Finance Masterclass
Many founders lack confidence when it comes to reviewing and interpreting their financial data. This 1-hour masterclass covers key finance fundamentals to help founders build a stronger financial foundation.
Trusted by 7-9 Figure eCommerce Brands
Get All Of This For Just...
$97 $27
The Only Step-by-Step System You’ll Ever Need To Scale With Complete Financial Confidence
Trusted by 7-9 Figure eCommerce Brands
Featured & Seen In
Normally $97
Now Only $27
One Time Purchase Lifetime Access Forever
30-day money-back guarantee
Frequently Asked Questions
Need help? [email protected]
I want this, what exactly am I getting?
You are getting a copy of the Ultimate eCommerce Metrics Playbook, available instantly. A 21-chapter digital guide designed for eCommerce brand owners & CEOs who want to see what’s really profitable, what’s draining margin, and how to scale smarter.
You’ll also get:
• A 15-Minute Forecasting Template
• A Contribution Margin Tracker built for Shopify and Amazon
Our Inventory Leak Finder Worksheet
A 6-Step Metric System
Everything is digital, available instantly, and built to give you clarity.
Do you offer more in-depth help?
Yes. While this playbook is built to stand on its own, if you want more hands-on help applying it, you’ll have the chance to upgrade your order. We also work directly with founders through our CFO Diagnostic and Growth Advisory programs. You’ll see how to access that on the thank-you page.
Who is this for?
This is specifically for eCommerce brands that wish to scale without running out of cash. You’ll get the most out of this playbook if you’re earning $3M or more each year in sales, but smaller brands will still benefit.
What is The Ultimate eCommerce Metrics Playbook?
It’s a tactical, battle-tested framework for founders who want to run their business like an operator not just a marketer.This is specifically for eCommerce brands that wish to scale without running out of cash. You’ll get the most out of this playbook if you’re earning $3M or more each year in sales, but smaller brands will still benefit.
It shows you:
• Where you’re leaking cash
• Which SKUs are profitable
• How to forecast without overcomplicating
• How to make data-backed decisions without a CFO
This is the system we use with 7-figure ecommerce clients who want to scale cleanly and confidently.
How is this different from all the other stuff out there?
Most accounting tools give you data. This gives you clarity.
This isn’t a course. It’s not fluff. It’s the exact framework we use with 7- and 8-figure brands to help them fix their margins, track their performance, and finally feel confident in their numbers. No jargon. No theory. Just the dashboards, templates, and questions that matter even if you’re not a “numbers person.”
Is there a guarantee?
Yes. If this doesn’t help you get more clarity on your business, email us within 30 days and we’ll refund you no questions asked. And you can keep the playbook.
Only $97 $27.00 Today
Delivered instantly. Start using it the next 2 minutes. Now Available For Instant Download
Trusted by 7-9 Figure eCommerce Brands
